Plant-based protein market is growing rapidly. A very interesting article, “Big Food Gets Jacked: How Protein Mania Took Over the American Grocery Store,” by New York Magazine, a highly regarded publication known for reporting on trends, industry insights, and award-winning food writing.
The article provides insights into the plant-based protein industry and how people think about protein intake in everyday life.
We’re excited to see our PI, Dr. Mahfuzur Rahman, quoted in the piece, highlighting advancements in plant protein research. A great read for anyone interested in the present and future prospects of the protein market in the USA!
🔗 Read the article here: https://lnkd.in/e-4rXT6r
How Protein Mania Took Over the Grocery Store
